Write a stronger sentence: taglines
Writing taglines is one of my favorite things to do. Sometimes all I need to do is edit an existing tagline to make it better. Here’s one I did recently. …
Your copy needs white space to breathe, just like art
An artist friend of mine said she liked to be in a room that had interesting objects in it because there were “places for my eyes to rest.” It’s the …
Writing Focused SEO-friendly Post Titles
Readers have the attention spans of a gnat these days, and don’t spend more than a few seconds lingering on any post or article title found in search, deciding whether …